Category Archives: Social Media
Does Every Small Business Really Need a Facebook Page?
The definitive answer to that question is no…and yes…well…maybe. Many marketing consultants and “social media experts” base their sales pitch around statements like “every business needs to have a Facebook page” but I tend to disagree. The fact that Facebook …
Tips for Traditional Business Websites: Should you go Social?
By now almost everyone has knows the term “Social Media” and a good portion of you are either using it in your day-to-day life in the form of Facebook, Twitter, MySpace and blogs or have implemented some form of it …
Social Media Philosophy Part 4 – A Horse of Course
Often businesses that fall prey to heavy ‘results first’ techniques in marketing and more recently with social media advertising are more than likely putting the cart before the horse [or skipping the horse altogether – remember last week’s article about …
